Content Marketing Blog

Allow me to reintroduce myself: Twitter gets name of Beyonce’s baby wrong

Social media's ability to spread news quickly has proven somewhat problematic for music power couple Beyonce and Jay-Z.

The arrival of their first child – daughter Blue Ivy Carter – on January 7 was heralded by the online community, with many taking to social media platform Twitter to share the good news at a rapid pace.

However, confusion quickly emerged regarding the baby's name, with the hashtags #IvyBlue and #NamesBetterThanIvyBlue trending almost instantly.

Amongst those to originally report the name incorrectly was E! News host Giuliana Ranci, who tweeted: "Beyonce gives birth to a girl. Ivy Blue Carter is her name:) @kenbakernow from @ENews got the scoop. Full story at"

A correction was tweeted by Ranci eight hours later, stating "Beyonce baby name is Blue Ivy. Not Ivy Blue as initial reports stated."

Tweets from the couple's close friend actress Gwyneth Paltrow also helped to clear up the confusion, responding to a tweet with "It's Blue Ivy Carter!"

One eager user established the Twitter account @IvyBlueCarter and began tweeting feverishly, referencing lyrics from both musical parents. However, the account has since been suspended.

Fans also turned to Twitter to try and decipher the origin of the name, with one popular theory centring around a combination of the rapper's favourite colour – and the title of his album trilogy – and the roman numerals for the number four, which reportedly holds great significance in
Beyonce's life.

The highly anticipated pregnancy set a Twitter record in August, with 8,868 tweets per second being recorded by the social media site the singer made the announcement at MTV's 2011 Video Music Awards.

Posted by Elise Ferrari