Content Marketing Blog

Google expands its horizons with new languages

Google is offering its digital hand of friendship internationally with the addition of 13 more languages to its Voice Search application.

Voice Search is now capable of being used in languages such as Basque, Bulgarian, Catalan, European Portuguese, Finnish, Galician, Hungarian, Icelandic, Norwegian, Romanian, Serbian, Slovak and Swedish.

The addition of these languages will make the tool accessible to people around the globe, making it even more popular.

This advancement is likely to make searching for information faster and easier for people all over the world. 

On the company blog, Google's product manager Bertrand Damiba said: "Voice Search is already available in 29 languages, and today, we're bringing support to 13 new languages for Android users -bringing the total to 42 languages and accents in 46 countries."

In total this now means 100 million new speakers are going to be able to use Voice Search, making it more user-friendly. 

Voice Search will enhance the way we are able to search for information making it quicker and easier to search on the go.

One of the benefits is the more you use Voice Search the more precise the results are likely to become as it adapts to your chosen language and accent.

In order to improve Voice Search's capabilities, Google employed foreign speakers of each language, to find out how words were pronounced.  Once they had collected this data, Google's scientists built a machine that could use the pronunciation data to predict the way other words were likely to be said.

As voice recognition gets more intelligent, it is able to decipher more languages and accents. Twitter has also jumped on the language bandwagon by adding several new language options to its social network.

Catalan and Ukrainian were added to the Twitter repertoire in July, which is part of its ongoing effort to make the social network more accessible to users around the world.

These are a few ways that social media is evolving to meet the needs of users. Being able to search in a variety of languages will ensure that everyone – no matter what language they speak – can communicate with each other, whether it is simply via Twitter or Google.  

Posted by Chloe Vaughan