With a degree from Downing College at Cambridge University and experience as a Marketing Executive in London Cathy comes to the Castleford Blog with a reputation for deep research and high-level subject-matter expertise. Her current writing portfolio covers artificial intelligence, financial services, the property sector and not-for-profits. Clients include Stackchat, Surf Life Saving New South Wales, Fiserv and Investa.
The core objectives of any marketing strategy are to raise a business’ profile, improve awareness or reputation amongst an audience,...Continue Reading
When it comes to amplifying your content, too many marketers will throw everything against the wall until something sticks. Years...Continue Reading
There are all sorts of different elements that come together as part of an effective content marketing strategy. ...Continue Reading
Content marketing in the real estate industry is hard, and the fact that property investors barely have time to find...Continue Reading