August 9, 2018
Useful marketing automation tips for eCommerce websites
Fun fact! 75 per cent of all businesses that use a marketing automation solution see a positive ROI within the...
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eCommerce
eCommerce
October 20, 2016
Friday recap: 6 interesting updates about travel, e-commerce and getting your business found in Facebook
Never a dull moment in the content marketing world! There is always a lot happening in our industry, and this...
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September 9, 2016
Image search technology: Google Shop the Look vs Pinterest Camera Search
Google and Pinterest are set to go head-to-head as both companies target shop-the-look as a new revenue driver....
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July 31, 2014
Why retailers should look in to mobile marketing
In this day and age, consumers are just as likely to be entering their credit card details into an ecommerce...
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May 8, 2014
Amazon users can add items to their cart on Twitter
Content marketing is all about trying to develop a relationship with online consumers, which in turn inspires brand awareness, and...
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March 20, 2014
Are you a digital dinosaur? How technology drives today’s most profitable businesses
Castleford director and content marketing maven, Esther Tankhilevich, explains how companies that can unite their commercial and digital priorities are...
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December 27, 2013
Smartphone users researching products online but not buying
With the sudden increase of mobile users perusing the internet, many businesses have altered their content marketing strategy to meet...
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December 22, 2013
Online consumers prefer brands they know
Many modern day consumers are choosing to shop online rather than face the long lines in crowded shopping malls. As...
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