Duncan has hands-on experience developing and rolling out many of our bespoke search-optimised writing products, making him the perfect Castleford blogger. When he’s not writing about SEO, lead gen, and the art of entertaining people and Google simultaneously, he crafts prose for clients in hospitality, construction and building, and the software as a service field. Current clients include SAS, Altus, Epson - and of course the Castleford website.
It’s hard to see the marketing campaigns of giant corporations and not feel jealous of their seemingly limitless resources.Take Netflix,...Continue Reading
Few things change as quickly and dramatically as social media.9Remember the exponential rise of Vine, for example, and its equally...Continue Reading
Over the past few years at Castleford, we’ve gathered predictions from our team about what the trends will be for...Continue Reading
The latest annual report by the Content Marketing Institute shows that content marketing does not come without setbacks. Australian marketers...Continue Reading
Facebook's latest algorithm change could further reduce the organic reach of your posts....Continue Reading
What Google's RankBrain, Facebook's Instant Articles and Twitter Beyond 140 mean for content marketers in 2016....Continue Reading
The results of our Content Marketing Survey 2015 are in. Check out this summary and analysis from Castleford director Rob...Continue Reading