With a degree from Downing College at Cambridge University and experience as a Marketing Executive in London Cathy comes to the Castleford Blog with a reputation for deep research and high-level subject-matter expertise. Her current writing portfolio covers artificial intelligence, financial services, the property sector and not-for-profits. Clients include Stackchat, Surf Life Saving New South Wales, Fiserv and Investa.
Starting and maintaining an appealing LinkedIn profile would just be one more thing staff have to remember, so why bother?...Continue Reading
There are all sorts of different components that go into an effective digital marketing strategy. From the quality of the...Continue Reading
The core objectives of any marketing strategy are to raise a business’ profile, improve awareness or reputation amongst an audience,...Continue Reading
Since its launch in 2003, LinkedIn has gone on to become one of the world’s most popular social media websites,...Continue Reading
There are all sorts of different elements that come together as part of an effective content marketing strategy. ...Continue Reading