Content Marketing Blog

Twitter now has half a billion users, according to a Parisian report

Company blogs, social networks and online newspapers are abuzz with reports that Twitter now has a grand total of 500 million users.

A French-based brand management firm called Semiocast released these findings yesterday (July 30), in a 'Geolocation analysis of Twitter accounts and Tweets'.

According to the data, the microblogging site reached 500 million users in June 2012, and most of these accounts – 140 million – are based in the United States.

The US is followed by Brazil at second place, but not closely. The South American country has less than half the number of users, at just over 40 million.

Then comes Japan, the United Kingdom, Indonesia and India. Data from a total of 20 countries was analysed, but these were mostly nations from the Northern hemisphere – Australia didn't make the list.

The Semiocast study also revealed statistics about some other Twitter trends. Did you know that highest number of tweets per city currently come out of Jakarta? Or that Japanese is the second most used language on Twitter, after English?

For more facts and figures such as these, you might want to check out the report for yourself.

That said, the findings may be questionable – Twitter has not made any comment in response to the data.

The last time they made an official announcement about user numbers was back in March this year, when the company celebrated its sixth birthday.

At this time, they said they had 140 million monthly active users and an average of about 340 million Tweets per day.

So could this number really have jumped from just over 100 million to half a billion?

Perhaps the Olympics could have something to do with it. The microblogging site has been teeming with fresh content since the Games began, and the hash tag #Olympics is almost always trending.

Twitter's official blog is also full of reports and highlights from Tweets about the event. Perhaps they will throw in a post about user numbers in between the Olympic action.

Posted by Jess O'Connor