Content Marketing Resources

Content Marketing Resources

RESOURCE LIBRARY

Access our high-value downloadable resources, to take advantage of advice from content experts and achieve great results from your marketing.

We work with a broad range of clients across multiple industries, so if you have specific questions get in touch and make use of our unrivalled experience.

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  • Case Studies
  • Ebooks
  • Webinars
  • Whitepapers

Ebook: 30 Kickass Marketing Collateral Ideas for your Content Marketing Playbook

Each piece of marketing collateral can serve several functions, meaning your investment pays off many times over. Find out what assets you need & how to repurpose them.

Ebook: 30 Kickass Marketing Collateral Ideas for your Content Marketing Playbook

Ebook: 99 Benefits of Content Marketing

Wouldn’t it be handy if you had a quick guide to illustrate why content marketing is a valuable investment that is here to stay?  Here it is.

Ebook: 99 Benefits of Content Marketing

Ebook: Content Promotion Starter Pack

Content promotion is essential to get your business in front of the right audience. We look at 4 key channels to kickstart your content promotion strategy.

Ebook: Content Promotion Starter Pack

Ebook: 20 Essential Marketing Automation Tips

No matter the size of your business, marketing automation can help you achieve your marketing goals – we look at 20 essential tips to get you on the right track.

Ebook: 20 Essential Marketing Automation Tips

Webinar: Content Marketing In Private Wealth Management

In this Webinar we show you how Private Wealth Management brands win at content marketing, including examples of best practice using our content marketing framework.

Webinar: Content Marketing In Private Wealth Management

Webinar: Content Marketing In IT Recruitment

In this Webinar we show you how IT recruitment brands win at content marketing, including examples of best practice using our content marketing framework.

Webinar: Content Marketing In IT Recruitment

Ebook: How To Measure Digital Marketing Effectiveness

Digital marketing isn’t worth much if it’s not producing results. Make sure you’re spending your time, money and energy on digital marketing strategies that work.

Ebook: How To Measure Digital Marketing Effectiveness

Ebook: How To Enhance Your Content Marketing During Major Sporting Events

Beyond starting the conversation, sports content can help organisations bolster brand associations, increase reach and build trust with like minded customers.

Ebook: How To Enhance Your Content Marketing During Major Sporting Events

Ebook: How To Elevate Your Brand With Content Marketing

Content marketing is an essential piece of the brand development puzzle. Find out how to elevate your brand in this Ebook. 

Ebook: How To Elevate Your Brand With Content Marketing

Ebook: Reuse, Recycle, Repurpose

One of the best ways to extend the useful life of your content is to repurpose it. Find out which content to repurpose, and how, in this Ebook.

Ebook: Reuse, Recycle, Repurpose

Ebook: Google Analytics Goals – Your Ticket to Going Platinum

Used effectively, Google Analytics goals will tell you exactly which content turns visitors into leads, and how much value that represents to your brand.

Ebook: Google Analytics Goals – Your Ticket to Going Platinum

Ebook: How to Use Social Ads for Lead Generation

Maximise your content marketing reach and generate leads by understanding the intricacies of social media advertising.

Ebook: How to Use Social Ads for Lead Generation

Ebook: Predicting the Future of Content Marketing

In keeping with the explosive pace of technology and the AI that powers it, content marketing is evolving at ever-increasing rates. In order to survive, you will need to evolve with it - find out how.

Ebook: Predicting the Future of Content Marketing

Ebook: SEO and Content Marketing – A Speed Date

SEO and content marketing both continue to play leading roles in the digital marketing mix, but how would they handle themselves on a date?

Ebook: SEO and Content Marketing – A Speed Date

Ebook: Inbound Marketing Best Practices 2018

Scrap the cold-calling and generate higher-quality leads with this complete guide to inbound marketing best practices.

Ebook: Inbound Marketing Best Practices 2018

Whitepaper: Content Marketing ROI

In this whitepaper we cover the essentials of content marketing return on investment (ROI) and how to drive bottom line results for your business.

Whitepaper: Content Marketing ROI

Whitepaper: 50 Tips For Your Website Rebuild

In this Whitepaper we offer key considerations when creating your new site from a content marketing perspective.  We also include tips for user experience, conversion rate optimisation and SEO.

Whitepaper: 50 Tips For Your Website Rebuild

Whitepaper: How To Write An Editorial Brief

Check out these actionable tips for creating an editorial brief to identify the tone, style, topics and keywords that are right for your business.

Whitepaper: How To Write An Editorial Brief

Whitepaper: 10 Reasons Your Business Needs A Really Good Blog

If you need help convincing your boss to fund your blogging activity, check out these 10 reasons why every business needs a really great blog.

Whitepaper: 10 Reasons Your Business Needs A Really Good Blog

Whitepaper: 40 Tips For Your Email Marketing

In this Whitepaper we offer 40 tips and tricks to help you get your email marketing acquiring and engaging customers, delivering positive marketing ROI.

Whitepaper: 40 Tips For Your Email Marketing

Whitepaper: 50 Tips For Your Facebook Marketing

In this Whitepaper we offer 50 tips and tricks to help you get your Facebook marketing working for your business.

Whitepaper: 50 Tips For Your Facebook Marketing

Whitepaper: 6 Questions To Ask If Your Content Marketing Isn’t Converting

Is your content marketing failing to get the results you want? If so, these 6 questions can help get you back on the right track.

Whitepaper: 6 Questions To Ask If Your Content Marketing Isn’t Converting

Whitepaper: 50 Tips For Your Video Marketing

In this Whitepaper we offer 50 tips and tricks on how to use video marketing to attract attention, improve conversions and deliver positive marketing ROI.

Whitepaper: 50 Tips For Your Video Marketing

Whitepaper: 75 Tips For Your Blog

In this Whitepaper we offer 75 actionable tips that cover everything from generating cool ideas for your blog to how to optimise, promote and leverage your posts.

Whitepaper: 75 Tips For Your Blog

Whitepaper: 40 Tips For Your Downloadable Content

In this Whitepaper we offer 40 tips and tricks to help you create downloadable content that educates, creates thought leadership and generates actionable leads for your business.

Whitepaper: 40 Tips For Your Downloadable Content

Whitepaper: 50 Tips For Your LinkedIn Marketing

In this Whitepaper we offer 50 tips and tricks to help you leverage LinkedIn marketing to build awareness and generate leads for your business.

Whitepaper: 50 Tips For Your LinkedIn Marketing

Whitepaper: 25 Tips For Your Google Ads Campaign (formerly AdWords)

In this Whitepaper we offer 25 tips and tricks to help you get your Google Ads Campaign delivering highly targeted traffic to your website or blog.

Whitepaper: 25 Tips For Your Google Ads Campaign (formerly AdWords)

Whitepaper: The Value Of High-Value Content

High quality, well-presented downloadable content can establish you as a thought leader and capture useful lead information for your business. Find out how.

Whitepaper: The Value Of High-Value Content

Whitepaper: 50 Tips For Your Landing Pages

In this Whitepaper we offer 50 tips to help you make sure your landing pages are up to the job. That means better search rankings, more conversions and better ROI.

Whitepaper: 50 Tips For Your Landing Pages

Whitepaper: 35 Tips For Your Infographic Marketing

In this Whitepaper we offer 35 tips and tricks to help you create and promote attention-grabbing and persuasive infographics for your business.

Whitepaper: 35 Tips For Your Infographic Marketing

Whitepaper: 45 Tips For Your Twitter Marketing

In this Whitepaper we offer 45 tips on how to market your business on Twitter, and how to best get your content in front of your target audience.

Whitepaper: 45 Tips For Your Twitter Marketing

Whitepaper: 20 Tips For Your Google Analytics

In this Whitepaper we offer 20 tips and tricks to help you use Google Analytics to understand how people interact with your website and measure marketing ROI.

Whitepaper: 20 Tips For Your Google Analytics

Whitepaper: 60 Tips For Your Website User Experience

In this Whitepaper we offer 60 actionable UX tips that you can apply to your site to make life easier for your visitors and increase your chances of converting more of them into customers.

Whitepaper: 60 Tips For Your Website User Experience

Case Study: Hunts Marine

Find out how to increase organic search traffic, email referrals and inbound leads in this case study.

Case Study: Hunts Marine

Case Study: BauMart

Find out how to increase SEO and generate leads in this case study.

Case Study: BauMart

Case Study: Harvey Furnishings

Find out how to drive traffic, leads and conversions in this case study.

Case Study: Harvey Furnishings

Case Study: Telarus

Find out how to drive traffic, conversion and leads in this case study.

Case Study: Telarus

Case Study: WMC Accounting

Find out how to grow reach in organic search and drive more traffic and conversions on key landing pages in this case study.

Case Study: WMC Accounting

Case Study: Trans Pacific Assurance

Find out how to build a modern, professional online presence to reassure new and existing customers, compete in organic search and generate leads in this case study.

Case Study: Trans Pacific Assurance

Case Study: Advanced Business Manager

Find out how to increase ​organic search traffic, visits to key landing pages and inbound leads in this case study.

Case Study: Advanced Business Manager

Case Study: Alder IP

Find out how to master content marketing for small businesses in this case study.

Case Study: Alder IP

Case Study: Barrett Communications

Find out how to master traffic, conversion and leads in this case study.

Case Study: Barrett Communications

Case Study: Route 66

Find out how to increase lead generation through downloadable assets and social media promotion in this case study.

Case Study: Route 66

Case Study: Beyond Bank

Find out how to increase organic traffic and lead generation through downloadable assets and CTAs in this case study.

Case Study: Beyond Bank